When Business Stalls, Collaborate with the Competition
Albert BarraAugust 13, 2018 · 2 min read
But let us stop calling them competitors. Sometimes words are more than letters arranged in order; they mean something, and “competitor” does not seem a particularly suitable term. Collaborate with your collaborator, your partner.
We are talking about open businesses, customer-focused businesses that join forces to deliver better service. Who knows better than we do what we need? What would happen if we shared information about our guests? And the results of initiatives and strategies implemented? We would be smarter, we would have greater value as businesses, and our collective intelligence would increase.
Of course, it must be a sincere, two-way relationship, with mutual feedback. But why not take the first step ourselves?
If your hotel is stagnating, look around, find one that is not, ask how it has done it, and tell it what not to do. Let it give you the keys to its success, and you give it the keys to your failure; it, its achievements, and you, your mistakes. Information is power, but only if it is used. Do not let a sense of competition prevent you from improving.
Remember that you are not a tourist destination; you are part of one. It is in your interest for it to work, everythingThis article ends here. The archive does not.
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